Purezen Health Solutions Pvt. Ltd. has officially launched its line of multi-ingredient nutraceuticals designed to address common modern health concerns such as fatigue, sleep disorders, hormonal imbalances, and mental fog. Built on the philosophy of being Pure, Precise, and Powerful, the range combines India’s traditional knowledge with contemporary science to deliver evidence-based, transparent, and effective solutions.
Founded by Mitesh Desai (ISB alumnus; former Meta, Disney, HT Media) and Anushka Desai, Purezen aims to redefine wellness standards by offering supplements that complement the three critical pillars of good health - diet, exercise, and sleep.
The launch comes at a time when India’s nutraceutical market is projected to grow from $18B in 2025 to $68B by 2030, with 70% of Indians prioritising preventive health measures. Purezen’s vision is to fill the gap in high-quality, targeted supplements for today’s health-conscious consumers.